‘RAKtivist’ is short for ‘Random Acts of Kindness activist’.

They’re the people that end up brightening what otherwise would’ve been ‘just a normal day’. You know the sort. The clerk at the store who tells you to ‘have a great day’...and really means it. The person on the bus who offers their seat to a pregnant or elderly person. The little, tender gestures when you need them most, (but expect them the least).

Yep. Those are the ones that stay with you. The Random Acts of Kindness that connect you to your humanity, reminds you how much love there is in the world, and inspires you to pay it forward. Can you imagine a world where Kindness is the Norm?

Yeah. That’s the world RAKtivists want. That’s why they do what they do. And it requires some intentional actions. The RAKtivist community connects passionate people to one another to share ideas and resources and celebrate kindness in everyday life.

RAKtivists inspire and celebrate Random Acts of Kindness. It’s definitely not normal. But it might be soon.

Help Make Kindness the Norm. Become a RAKtivist today!

Join a worldwide community of like minded individuals looking to make the world a better place one act of kindness at a time.

RAKtivists are everywhere.


There are currently 45,476 RAKtivists from 89 different countries!

Apply to Become A RAKtivist®
Join our Global Community of Kindness

The internet can be a bit of a cynical place sometimes—but not in our neck of the woods. Our private RAKtivist Facebook group is an awesome place to meet new, kind-minded people and share ideas.

Make Your Mark in the Kindness Movement

Kindness is its own reward—but sometimes it feels great to get some recognition for your work, right? By sharing your photos, kindness ideas, and stories with us, you’ll see them featured on our site and social media! If you’re more of an introvert, you can enjoy the benefits of reading inspiring stories, watching the group grow and occasionally quietly crying when one of those beautiful (but sad) videos pops up in your feed. No matter how you engage, you’re making the world a better place.

Get Your Kindness On with Monthly Kindness Missions

When it comes to Kindness Missions, our policy is 'more more, the merrier'. Each month we send out a special kindness challenge to our RAKtivists that benefits a worthy cause or individual.

NEW RAK Ambassador Toolkits

Download our new RAK Ambassador toolkits that include fun activities, kindness ideas and writing prompts. We also have an official RAKtivist social media profile image you can use to let others know you are a RAKtivist.

Winter 2022 RAK Ambassador Toolkit

Download the Winter 2022 RAK Ambassador Toolkit for fun activities to do as a RAKtivist.

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Spring 2023 RAK Ambassador Toolkit

Download the new Spring 2023 RAK Ambassador Toolkit to keep the kindness flowing this Spring!

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RAKtivist Profile Image

Let people know you are a RAKtivist® by updating your social media profile images with the official RAKtivist badge.

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