We’re the Random Acts of Kindness Foundation, though we also go by ‘RAK’. We’re a small, but mighty team making huge strides towards building a kinder world. We come to work live every day working to make kindness effortless and have selfless acts be the norm. But we’re only a few kind-hearted people and there are millions of us (you) out there. We are here to provide tools to make it fun and easy to spread kindness while creating a ginormous impact.

Want to meet the wizards behind the curtain?

Gary updated


Gary Dixon is president of The Random Acts of Kindness Foundation (RAK) and The Foundation for a Better Life (FBL).

Gary has a master’s degree in communications from Brigham Young University and a bachelor’s in broadcasting from Texas Tech University. He serves on the National Board of Directors for the College of Mass Communications at Texas Tech University and on the Alumni Board of BYU. He lives in Denver with his wife Susan and their family.

Brooke new

Vice President

Brooke wants to live in a world where people choose kindness over violence, compassion over cruelty, and action over indifference. She also believes every office should offer yoga and a room full of kittens (for stress relief).

As the Vice President, she oversees pretty much everything and everybody. She’s like an overlord. It’s pretty scary. Seriously though, she sees her role as being a support to all of us and cares deeply about work culture and making sure everyone has what they need to be successful.

Rachelle new

Project Manager

Rachelle wants to live in a world where everyone looks out for each other and the environment, where kindness is the norm and everyone helps out anytime they can.

As the Project Manager for the Random Acts of Kindness Foundation, Rachelle is responsible for managing high quality content for RAKs online audience, as well as managing the RAKtivist community where members are engaged in providing encouragement and inspiration to the growing kindness movement all around the world.


Director of Strategic Partnerships

Karina wants to live in a world where educating the heart is just as important as educating the mind, where we first see the good in everyone, and where kindness is the philosophy of life.

As the Director of Strategic Partnerships, Karina is responsible for building a network of highly engaged organizations committed to the foundation's mission of changing society though kindness.


You’ve had a small glimpse into our world! We’d love it if you became a bigger part of it!

Apply to Become A RAKtivist®



We all struggle. We all stress. But thankfully, we also all love (aww). And we’ve all had that moment when we feel like maybe what we are doing doesn’t make a difference. But we’ve discovered the loophole to that dilemma! Being good to others. Kindness really does start with one—one person, one act, one place, one city, one county, and one movement with one goal in mind: To make our world a kinder place one act at a time. And, every single one of us can play a part in this mission.

You’re still reading and you’re getting excited, aren’t you? We know, it’s pretty amazing. We’ve put together a ton of great tips (Becoming a RAKtivist, kindness ideas, calendars, curriculum, etc.) and more to keep awesome people like you inspired!


Did you know there is an entire day globally-recognized as “World Kindness Day”? It’s November 13th and it happens to be one of our favorite days each year. Big surprise, huh? But then we got to thinking: “If the world can commit one ordinary day to kindness, why not extend that commitment by 6 more?” So we did just that, and the Random Acts of Kindness Week came to fruition! Now every February, with the help of great people like you (and a good amount of caffeine) we have seven days of committing to kind acts doable, simple, and meaningful. That’s 8 full days a year that are all about kindness! Best. Eight. Days. Ever!